Direction Leader

💎 ТОП ВАКАНСИИ ДЛЯ РУКОВОДИТЕЛЕЙ в ТГ 💎 ТОП ВАКАНСИИ ДЛЯ РУКОВОДИТЕЛЕЙ в МАКС DIRECTION LEADER TASKS • Identifying opportunities to capitalise on innovation and "blue ocean" niches by leveraging the company's scientific centre capabilities and proprietary technologies; • Shaping the product creation strategy, from initial idea through to market-ready solutions; • Developing the product economic model and defending it with brand holders; • Co-building the brand's Go-to-Market (GTM) strategy, which may include retail, e-commerce, and D2C channels; • Forming and leading a cross-functional team to ensure timely delivery of new product launches; REQUIREMENTS • Proven experience collaborating with R&D on new product launches; • Experience in brand management, ideally for a new brand targeting underserved niches; • Experience working across multiple sales channels – retail, e-commerce (preferred), and D2C; • Experience building communication strategies; • Background in design and/or creative direction – a plus;