What you’ll do: — Write and edit across all marketing formats and channels: ads, landing pages, advertorials, SEO articles, website copy, SMM, presentations, lead magnets, and conference materials. — Build and maintain content plans across key channels (SEO blog included), and drive materials from concept to publication. — Analyze competitors and audit our content/messaging to spot gaps and opportunities, and share findings as input for the team’s content decisions. — Craft copy that moves people through the funnel, keeping the message coherent from first touch to conversion. — Maintain consistency of our tone of voice across formats, and contribute suggestions for refining editorial guidelines over time. — Document and refine repeatable workflows for content production as volume grows. What we’re looking for: — 4–5+ years of experience as a writer/editor in marketing communications, with a strong, format-diverse portfolio. — Fluent English and Russian. — Equally strong writing and editing skills — not just one or the other. — Solid grasp of funnel psychology and conversion copywriting. — Strong conceptual thinking: messaging, tone, voice, verbal identity. — Strong analytical mindset: able to analyze competitors and audit content to identify clear, actionable opportunities. — Experience partnering with Creative Leads/Directors, Product, and SEO/PPC — translating strategy and product positioning into marketing messaging, contributing hooks and angles, and adjusting direction quickly as feedback shifts. — Comfort using AI tools for concept exploration and drafts, with the judgment to know what still needs a human hand. — Strong ownership mentality — able to build your own process and be accountable end-to-end. Nice to have: — Experience in fintech, iGaming, or B2B SaaS. — Experience contributing to brand launches — developing messaging and content for go-to-market. — Experience working within a high-volume content production setup — briefing freelancers/writers and following repeatable systems. Conditions: — Opportunity to shape and own the content function in a growing international company. — Direct impact on brand voice, marketing performance, and customer experience. — Freedom to influence content strategy, processes, and future team growth. — International team and global markets. — Remote-first environment with flexible working conditions. — Competitive compensation based on experience and expertise.
⚠️ Будьте внимательны: вакансия размещена из открытых источников и может быть недостоверна.
Зарплата
Не указано